Information about using the new EMV chip cards.

Our very informative video here today is a wonderful view of the new EMV smart chip cards. It’s presented to us by creditcards.com and is an exciting walk through the new chip cards. The video speaks first of how the new chip cards replace the swiped cards. It also mentions that you can use the chip to dip the card in the front of the terminal and also that you may still utilize the swiping method. Also as most of us already know, these new chip cards in the US will make it easier when Americans travel abroad. European restaurants and retailers have often rolled their eyes at Americans when they pull out their credit cards that only contain the track 2 swipe data and no chip in the card. It’s also not been an easy migration for small too midsize business’ or larger business with many locations a there is a cost to getting and implementing new EMV equipment solutions. A lot of merchants, while they would like to be EMV compliant, they would have too replace terminals or POS systems(point of sale) and that can be costly. Here at Alliance Card Group, we work with the  merchant to see what they can or cannot afford and then we move in a direction that brings value to the merchant. Lots if not most times we can provide the solutions free of charge or at a greatly reduced rate and also the savings we provide clients all over the USA will usually cover any charges and still put more profits in the bank for your business. At Alliance Card Group (acardgroup.com) we don’t want you to pay more fees too the banks cause we are a non-bank provider. Our incentive is too provide you tools to reconcile your account easily while keeping your effective rate very low. I always ask prospects, would you like a great rate or would you like  low cost. I also explain that I can offer a really low rate but like most of the industry does, I can pad fees and hide fees. So what you want at the end of the day is a low cost per dollars of sales and the rate really doesn’t matter at all. If you have any questions please go too our contact page and email us any questions or call us direct. Our incentive is too help you reduce cost and build profits and have the tools to recognize and correct anything that shouldn’t be there. You can also fill out the form at the bottom of this page too receive your free ebook, “The 7 dirty little secrets that credit card processors and banks don’t want you to know about. Hope this article and video were helpful today and may your company be blessed and prosperous.

EMV Chip Cards have arrived and merchants are trying too get compliant.
EMV Chip Cards have arrived and merchants are trying too get compliant.


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